Brand Experience
The Bain Group is known for all things brand. It’s true a brand is not a logo—so instead, think of your brand as the sum of all your customer touchpoints. We can help create, redefine, or adapt your organization’s north star purpose for today’s ‘experience economy’ by balancing ‘what is’ with ‘what’s next.’
Customer and User Experience
We have a start-up mindset, yet possess over two decades of brand development. Your brand’s identity is your organization’s visual expression—and when done right, it will leave your customers with a lasting impression. But this doesn’t happen by chance. With empathy, we design brand systems that manifest through various channels—from traditional campaigns to digital user experiences.
Associate Experience
When we say associate experience, we’re talking every associate and stakeholder interaction within your organization. It’s recruitment, branded communication, or immersive environmental experiences. The associate experience is vital for your business to create a culture of togetherness for everyone. When you get this right, you’ll witness meaning, commitment, and growth.